WHAT IS CONTENT MARKETING? Over a recent couple of years, traditional marketing has taken a backseat, and content marketing has exploded. Although a very common term, the idea of what content marketing actually entails is not clear amongst everyone’s mind. Content...
In today's day and age, review and reputation management are vital for a business's success. This article (Best Practices for Review Management) will walk you through on how to deal with bad reviews, and why you should not report or remove negative reviews. Why your...
Social media is a vital marketing channel for businesses across the world. However, you can’t just simply post content on social media platforms with an aim to achieve results. The key ingredient for result-oriented social media marketing is to have a strategy. It...
![[Infographic] 30 Social Media Stats To Savor](https://cyrusson.com/wp-content/uploads/2020/02/30-Stats-to-Savor-About-Social-Media-1.jpg)
More than three billion people across the world use social media and it is not a passing trend. Knowing that, social media plays an important role in using social channels to influence conversions and grow your company's reach. Check out the our infographic below to...
What Is SEO aka Search Engine Optimization? Search Engine Optimization, or SEO, refers to the changes made to your online presence and content in order for your business to appear on Google searches. Making your website SEO friendly means you are more visible on every...
![[Infographic] 50 Stats You Need To Know About Online Reviews](https://cyrusson.com/wp-content/uploads/2020/02/50-Stats-You-Need-To-Know-About-Online-Reviews.png)
Is your business placing a priority on generating new reviews? If not, then we recommend you review this infographic (50 Stats You Need To Know About Online Reviews) to learn more about impact that reviews have with gaining consumer's trust and willingness to do...
Whether you run a small store or a big company, Social Media is one of the most essential parts of your business marketing strategy. Social platforms play a vital role in connecting you with your customers, boost your leads/sales or increase brand awareness. More than...
Google Ads (AdWords) are one of the most popular online advertising platforms around. In this platform, ads are provided to the user when they search for something. Google Adwords improves a brand’s visibility along with bringing faster results. From traditional to...
For any successful business, their reputation matters the most. In today’s online world, it is important to know what your customers and clients are saying about you. Whatever they say affects your business reputation and how prospects will perceive you. So, what is...
You must have heard that Facebook ads are effective for small business marketing. As you seek new and latest ways to market your small business, you’ve come across various marketing experts, content and consultants arguing that Facebook ads are important for a...